Case study

How an Iberian logistics group built company-wide AI literacy in eight months

A family-owned Iberian transport and logistics group with around 3,000 employees engaged Arqmetrica through 2025 to define an AI strategy, build internal capability, and prepare for EU AI Act enforcement.

At a glance

Industry: Transport & logistics
Company size: ~3,000 employees · family-owned · Iberian
Engagement type: AI strategy, training & governance — 8 months
Headline outcome: Board-ratified AI Guidelines, 12 prioritised use cases, 3 pilots launched

By the numbers

What the engagement produced

17: workshops delivered
150+: employees trained
12: prioritised use cases
3: pilots launched within 6 months

The challenge

The board was under pressure to “have an AI strategy”, but no internal team was equipped to evaluate the vendor pitches arriving every week. Half a dozen disconnected pilot experiments had been started across departments, none of them progressing past initial enthusiasm. The EU AI Act enforcement window was approaching, with no governance framework in place to classify use cases or document oversight. The leadership team needed clarity on three things in parallel: a shared vocabulary for AI across the business, a defensible governance posture before regulators or enterprise customers asked, and a prioritised list of where to actually invest.

What we built together

Deliverable 1
17 workshops across 8 months
Cross-functional, hands-on. Engineering, operations, customer service, finance, HR. Each workshop ended with a use-case shortlist scored against feasibility and ROI.
Deliverable 2
Company-wide AI Guidelines
A board-ratified document governing tool selection, data handling, EU AI Act readiness, vendor evaluation criteria, and clear no-go zones. Now standard onboarding material for every new hire.
Deliverable 3
Strategic roadmap
12 prioritised use cases across operations, customer service, and back-office. Three progressed to active pilots within six months of strategy delivery.

The outcome

The engagement turned a board-level “we should have an AI strategy” anxiety into a working governance and prioritisation framework that the company now operates independently. Vendor pitches are evaluated against published criteria, not personal preference. Use cases pass through a documented EU AI Act classification before they get budget. The Arqmetrica engagement ended; the capability stayed.

What leadership said

“We came in with no shared vocabulary for AI. We left with guidelines, a prioritised roadmap, and a team that can evaluate vendors on its own.”
— Director of Operations

Want the same framework calibrated to your own organisation?

Take the AI Maturity Index in under 10 minutes. The result includes your three highest-leverage moves and the engagement type that fits your specific score profile.

Take the AI Maturity Index →